The New Nation - Internet Edition

Ejab Group Ltd, country's one of the pioneering business houses and Papyrus Communications Ltd, a new generation full-service communications agency recently signed an agreement.

Under the deal, from now on Papyrus Communications will carry out integrated communication activities for Ejab Group's FMCG brands.

Held at Papyrus Communications' Dhanmondi office, the signing ceremony was attended by a number of high officials presented from both the organisations.

Eshtiaque Ahmed, Managing Director, Ejab Group Ltd and Rahber Khan, Managing Director, Papyrus Communications Ltd signed the agreement on behalf of their respective organizations.

Among others, Kh Moallem Abdul Malek, COO, Anwar Parvej, Brand Manager, Nazia Ahmed, Marketing Dept from Ejab Group Ltd, and Kazi Musfiqur Rahman, Director, Account Management and MA Ehasan Faisal, Media Manager from Papyrus Communications Ltd were also present on the occasion.

Ejab Group Ltd was the brain child of famed entrepreneur Late Rtn Engr Ejabuddin Ahmed. Under his august role, the group emerged in the late '50s as a national construction company with an aim to build the infrastructural facilities in northern part of the country. Besides a number of govt, semi-govt, private projects, the construction of Rajshahi University is of one of their benchmarks. After that, the Group ventured into different sectors like Cold Storage, Real Estate, Distributions, Holding, Investment and FMCG, 'Rabeya' Atta-Maida-Suji, 'Quality' Atta-Maida-Suji-Cheese, 'Tista' Salt, 'Naikol' frozen products are few of their renowned FMCG brands. Besides, the Group has plans to float some new brands soon in different categories like Custard and Plain Cake, Mustard Oil, Flour based products etc.