The New Nation - Internet Edition

BUSINESS REPORT

Banglalink announced the names of winners of the "Banglalink desher mukh" competition at a press conference in the city on June 3 last.

The winners Tareq Biswas and Shushmita Aktar were present as their names were announced by Solaiman Alam-Head of PR and Communication, Banglalink.

Other oficials present at the press conference were Sharfuddin Ahmed Chowdhury-PR and Communication Manager, Banglalink, and renowned media personalities Golam Haider Kisloo and Afsana Mimi, who acted as judges in the final selection of desher mukh.

The competition which took place in the festive environment of the Bengali New Year, enlisted participants through sms registration after which they could have their pictures taken by photographers at the booths set up in Dhaka city on the day of 'Pohela Boishakh'.

It may be mentioned that thousands of young male and female participated in the campaign with lot of enthusiasm. After two rounds of evaluations, the winners were selected out of thousands of photos, by a final exclusive judge panel consisting of photographers, media personalities and concerned PR and Communication team members of Banglalink.

The campaign was aimed to find some suitable faces for Banglalink's very popular brand "banglalink desh' from the mass of the country by giving an opportunity to the youth to be directly associated with the brand. These winners will be groomed to be the models in various campaigns of 'banglalink desh' in future.

This initiative was in line with the country's second leading telecommunications service provider banglalink's consistent support to youth and culture related activities.