The New Nation - Internet Edition

IT Desk Report

Electronic Arts Inc. and Steven Spielberg have joined forces in a multi-year collaboration that is to bring about three new original franchise properties. One of which launched Boom Blox, is a casual game that will be available in Europe, May 13th on Asia and in Japan on the 22nd.

On top of the 400 levels that come with the game comes a level creator allowing players to create their own levels. Basically Boom Blox is a strategy game where players solve single and multiplayer puzzles where the players can interact with more than 30 different characters such as block-laying chickens, or baseball-throwing monkeys in four themed environments - Tiki, Medieval, Frontier, and Haunted.

According to EA Games, Boom Blox is a perfect game for the Nintendo console as it leverages the Wii's Remote features. But this also gives EA a chance to see what kind of value Mr. Spielberg brings to the table when marketing a new game. Spielberg has been the man behind games before but this is the first time he has partnered with a company behind an all new title without being preceded by a series of blockbuster films.