The New Nation - Internet Edition

Laurent Therond, a Swiss national, has been appointed as the Managing Director of Nestle Bangladesh Limited from March 1.

Therond joined Nestle in 1993 in Vevey, Switzerland. He had handled a variety of assignments across locations; in the commercial function in Ivory Coast, as Group Product Manager-- Dairy in United Arab Emirates and as Country Manager in Kuwait before moving into his last role of heading the chilled dairy business in Nestle Egypt.

His expertise in the field of marketing and commercial functions and strong leadership abilities are expected to immensely benefit the company to pursue its aggressive growth plans in Bangladesh.

Therond replaces Carlo Cifiello, an Italian national, who led Nestle operations in Bangladesh as the Managing Director since October 2002. During Cifiello's tenure the company has shown excellent growth and further strengthened its position in Bangladesh as the leading food & beverage, nutrition company.

He also played a key role in the ongoing transformation of Nestle Bangladesh Limited from a purely food and beverage company to leader in nutrition, health and wellness as part of the Nestle Group's global initiative.

He was also the Vice-President of the Foreign Investors Chamber of Commerce and Industry (FICCI) for the year 2007. Carlo Cifiello will be on transfer to Israel as Head of Nestle Professionals.

Nestle Bangladesh Limited is a wholly owned subsidiary of Nestle SA Switzerland, world's leading nutrition, health and wellness company with sales of 107.6 billion Swiss Francs (CHF) in 2007. Nestle has been operating in Bangladesh since 1994 and currently markets world renowned brands such as NIDO, MAGGI, NESCAFE and Infant Nutrition products, etc.