The New Nation - Internet Edition

AsiaNet, Wellington

Voeveo is an online solution for people in the web environment wanting to sell mobile phone content (audio, images, games, videos, films, software) directly to buyers.

Annabel Youens, voeveo's director community says: "We believe in empowering independent artists to create and sell directly to their community.

The voeveo incubator competition invites musicians, graphic artists, game and application designers to submit their entries. The community will vote for the best and winners receive mentorships with some of brightest minds in the digital space."

Audio grand prize sponsor, Alex di Savoia, head of communications for Aardvark Records says: "Sponsoring the voeveo competition reinforces our belief in the opportunity for artists to connect directly with buyers in the mobile space. voeveo provides a direct channel to the global mobile market for our artists' music. This is the way of the future, no barriers and no constraints - a true free market."

Competition entries close 17 November and voting begins 23 November. "We want to empower independent artists," says Youens.

"The time is right for them to get involved and get creative on mobile phones."

voeveo director Jane Pollitt says voeveo provides a community space for buyers and sellers to come together to create, transact and connect on their own terms and conditions.

"There are no hidden costs and no subscription fees. Buyers choose content that matches their phone, at the prices they want to pay.

Content is delivered direct to mobile phones. We know UK buyers are tired of the old models and ready to embrace freedom of choice.

"UK sellers have been very receptive to our independent model. We've signed up well known brands such as V2, Telco Games and Aardvark Records. And there are more to come."

Voeveo sets itself apart with a focus on commerce with high quality content, interactive communities, and reliable information.

Voeveo entered Beta in December 2006 and this month began its first phase of commercialisation by launching in the United Kingdom. voeveo is owned by

TradeMobile Limited, a private company registered in the UK and New Zealand.